Category: Udemy

Course Launch

I recently introduced myself on the Sociable Video social media channels, but also wanted to list our latest news updates, including:

New Partner

My name is Lisa Timmons and I recently joined the Sociable Video team, which now includes Wayne Ford and myself.

Between the two of us, we offer digital marketing expertise on a vast array of specialties that include web video, blogging, copywriting, social media and web design, just to name a few.

Together, we plan on creating comprehensive online courses to help you succeed in all areas of digital marketing.

Better Blogging

Our first project together is a blogging course that we launched earlier this month on Udemy.com.

For a preview at what the 3+ hour-long course offers, watch the 2-minute embedded video above.

While there are many technical courses and some blogging/blog writing courses, we feel ours stands out because it covers both the technical and creative aspects of blogging.

What to Expect

Over the next few weeks, we will be hard at work on some new courses.

First, we’ll be improving our original course, Online Video And YouTube Marketing Training with some key updates to make sure that the course content remains relevant in the face of ever-expanding technology updates.

After that, we’ll be packaging a brand new course around social media campaigns and best practices.

In between product launches, we plan on providing you with free tips for the digital media marketplace and, as always, look forward to interacting with you on all our social media channels.

Happy learning!

All My Eggs in Udemy Basket

Prepare yourself for a little bit of a Udemy love fest. Over the past several months I have become a pretty big fan of what they are doing. So much so that although there are a few drawbacks, that I will discuss in a minute, I have decided to offer my Sociable Video Training Course exclusively on the Udemy.com platform.

Even though I had been planning on writing this blog post for several days I have received a couple inquires as to why Udemy! Why not sell through Clickbank or JVZoo and take advantage of those affiliate communities? Why basically give Udemy your customers and build their business? Why give them 30% and sometimes more commission on your course?

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UPDATE:

Udemy has changed the payment structure for Instructors:

If Udemy brings a student to a course, the revenue shared with instructors is 50%. If the student comes through the instructor, the revenue share is 100% (minus any credit card processing fees).

I believe this to be even more fair for everyone involved.

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All valid questions that were considered carefully. Before I get to the answering of those questions and sharing more of my reasoning let’s rewind a year- for a little back story.

A year ago I hadn’t even heard of Udemy and the online training trend had just begun to grow. While I was writing and shooting my course I was also building my own membership area to house all of the course content. There were several reasons for doing it myself – mostly so I could keep the most profit and also build my own customer base.

There really wasn’t a lot of good options for creating a membership area and eventually I settled on using WordPress and WishList Members. I put a ton of time into designing and setting up the membership area. The software was fairly easy to use but not very efficient for uploading over 50 videos, over 50 audio recordings and organizing it all into a user intuitive interface. It just wasn’t a platform geared towards online training.

I then signed up for a Clickbank account to use for payment processing and to hopefully tap into the large pool of Clickbank affiliates. Clickbank has been the dominant player in the internet marketing payment processor and affiliate program hybrid field for years. I always thought the Clickbank system was a little archaic looking and clunky- but it works.

Udemy Home page

I was all ready to launch with my own setup and then I ran into Udemy! “Hhhmmm this looks interesting and pretty perfect for what I’m doing but dang I don’t know about giving them 30%!” By this time Udemy and the online training ‘movement’ had really started to pick up some steam.

Because Udemy isn’t exclusive I thought it wouldn’t hurt to sell my course in two places- my site through Clickbank and on Udemy for those that found it through their marketplace or promotion.

If the backstory was boring you and you are half asleep now- Wake Up! Here’s where I get into the pros & cons of Udemy!

Continue Reading..

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