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[Infographic] Be a Video Marketing Gallant! Not a Goofus.

Remember Goofus and Gallant from Highlights magazine? Goofus was always doing everything wrong while Gallant was always doing everything right? Just in case you don’t…


The infographic after the jump is inspired by that. I wanted to illustrate some key strategies that anybody using video to market with should implement. While on the flip side show some common mistakes that I see happening way too often. Now I don’t want to directly compare the Unsuccessful Video Marketer to Goofus because I don’t think Goofus ever learned the error of his ways. The Unsuccessful Video Marketer on the other hand can very quickly and easily learn how to leverage video better!

Click the image to open it in a new window (so you can actually read the darn thing!)

What makes a successful video marketer?

There is definitely a lot more elements that could be added to both sides. What do you think? Did I miss some biggies? Let me know in the comment section below.

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